demographics 
|
| |
Impressions (p/m) |
Visitors (p/m) |
• BizAssist
• SABizOps |
250 000
65 000 |
55 000
15 000 |
| -------------------------------------------------------------------------- |
Newsletter Subscribers |
• The BizSmarts Newsletter
• New Business Opportunities |
15 000
11 000 |
| -------------------------------------------------------------------------- |
Age Groups |
• Younger than 30
• 31 - 40
• 41 - 50
• 51 - 60
• Older than 61 |
18%
27%
32%
22%
13% |
| -------------------------------------------------------------------------- |
Gender |
• Male
• Female |
65%
35% |
| -------------------------------------------------------------------------- |
Location |
• Johannesburg
• Cape Town
• Durban
• Other |
55%
25%
15%
5% |
| -------------------------------------------------------------------------- |
Business Owner Profile |
• Self Employed
• Employed – Management
• Employed – Business Interests
• Not Employed – Entrepreneurial |
41%
17%
24%
18% |
| -------------------------------------------------------------------------- |
Income Per Annum |
• More than R350 000
• 250 – 349 000
• 150 – 249 000
• Less than 150 000 |
31%
34%
22%
13% |
| -------------------------------------------------------------------------- |
Visitors / Readers |
• SME's
• Entrepreneurs
• Other |
80%
15%
5% |
| -------------------------------------------------------------------------- |
Online Advert Rates (per impression) |
• Banners
• Buttons
• Content Boxes
• Skyscrapers |
25c per view
24c per view
32c per view
28c per view |
| -------------------------------------------------------------------------- |
Newsletter Advert Rates (per insertion) |
• Banner
• Button
• Content Box + 100 Word Blurb
• Promomailers |
R2500
R1500
R2500
R3500 - R3900 |
